Avoid These 4 Business Mistakes
Author: Keith Huggett
When you started your business you may have had concerns about staying flush with money. As time progressed, your company funds have become sporadic and unreliable. Some months you are performing great, others not so much. You work hard, try and save every penny you can (and still run your business), but funds are getting tighter and tighter. Business owners often make mistakes with their funds, under the impression that "things will get better" or "we can pay it later." Here are four top mistakes that new business owners make with their funds:
Bookkeeping Problems - Let's face it. No one likes doing their bookkeeping. It brings the truth of your situation too close to home. It's very time consuming. Sometimes it's really difficult to get a handle on the software. Either way, bookkeeping is one of those tasks that business owners HATE. A lot of companies try and handle their bookkeeping in house to save money. This is not the solution. Often you are hiring someone who isn't really qualified for they job or you are trying to do it all yourself.
Solution - Hire a professional to keep track of your books for you. Keep your accounts separate - no comingling of business and personal funds. Keep a strict account of your income and expenses.
Adequate Budgeting - Your business plan should have included a working business budget. As is common with most businesses, that business plan has hidden itself away. If you do not have an adequate budget, both monthly and yearly, you may find yourself dipping into other areas to provide funds for what your need.
Solution - Create a two-tiered budget, one as a guideline for the entire year and the other a monthly version of your annual budget that takes into account everyday business realities. List all of your anticipated expenses, such as materials, land and equipment, et cetera. Stick to the budget!
Uncontrolled Spending - "Bright and Shiny Disease" can strike at any time. Something is brand new on the market and you have to have it because it will make running your business easier. What you need to consider is this: Is there anything wrong with what you are currently using? Does it do the job? If you do not have a strong need to purchase something new and unbudgeted for, consider waiting until a later date.
Solution - If an item is not strictly budgeted for don't make the purchase. Stick to your budget and plan ahead for such purchases in your next year's budget.
Princing Strategies - Often times people focus on price. Underbidding your service can cause you money problems later on. While you may have successfully gained a new client, that client isn't necessarily paying you what you are worth.
Solution - Weigh the costs of your service honestly. If your prices are too low, you may shoot yourself in the foot by creating doubt in the quality of your services. If you aim too high, you may fall into a pit of "promising too much". Having a smart price strategy in place is your goal.
If you would like to discuss any questions this article may bring up, The Tax Office, Inc. can provide you with the bookkeeping, budgeting, and business consulting answers you may need. Contact us today.